The Client
The Global International Network About Drugs, GINAD, is an international drugs information portal designed for healthcare professionals, organizations and those looking to find out more on the subject.
The Network provides an encyclopedic, objective, scientific and multilingual source of drugs and related information in four different languages: English, Arabic, French and Urdu.
Initiated by the Government of the Kingdom of Saudi Arabia and represented by the Department of Drug Control in the Interior Ministry, GINAD was launched to build plans and programs to combat drugs abuse at various levels worldwide.
Objective
Our client wanted to showcase the portal and to educate the audience about the information that their portal provides. They wanted to project a sophisticated image, highlighting the technologies and design efforts involved in creating the portal.
How we did it
We opted for a clean, professional and sophisticated touch in producing this motion graphics piece with 3D elements. Our team worked from the scratch on the script, storyboard, graphics, voice-over, animation and sound design.
Fast-paced motion graphics were used to give the video a sleek and technologically-savvy look, while 3D objects give the video more depth as well as a more realistic touch.