Wood Naturally - Wood Wise

Building Planet and People Friendly Homes.


The objective

We got the great opportunity to work with the good folks at Ogilvy West for the production of an explainer video to educate and entertain viewers on why they should choose softwood lumber as their home building materials and the relevant benefits.

Agency : Ogilvy West
Script & VO : Ogilvy West
Illustrations, Storyboard, Sound Design & Animation: Kasra Design

The result

This is by far the most watched video on Wood Naturally’s Youtube channel, garnering the attention of people from all walks of life. The video went viral with over 600k views within the first month after it was uploaded.

Video Style: 2D Animation

Client: Softwood Lumber Board

Client’s website: Woodnaturally.com

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