This animation serves as an introduction to a video series produced by Dietspotlight.
The primary focus of the series is to do in-depth research into each and every diet product that exists in the market, as well as to provide high quality product reviews on the web.
Below is a list of things that go into doing a product review, as encapsulated in the animation:
1) Gather product details
2) Ingredient research
3) Potential side effects
4) Product cost
5) Customer experience
The client wanted a vector style animation with organic movements/transformations so we custom built everything according to their requirements.