Corporate
Video
THE KIND OF VIDEOS THAT
HELP YOUR COMPANY
MARVELOUSLY
What is a “Corporate Video”?
Put simply, a corporate video is designed to explain your company’s product or service to a specific audience. This differs from mainstream video advertising, which tends to have a broader appeal and be targeted at the general public.
With a wide range of applications, there are many ways corporate videos can benefit a business. Whilst most organisations use them to promote brand or product awareness, they can also be created in the form of training videos, live streams, events advertising, sales pitches and product launches. The possibilities are endless!
Do Corporate Videos Work?
It is well worth the effort! Video sharing is one of the biggest and most successful advertising avenues around. Everyone has a device in their hand these days, so, when people are talking about your brand or product, they won’t just tell their friends, they will be able to show their friends.
Every successful company now has countless corporate videos on the front line of their marketing campaigns, for it’s the fastest and clearest way to convey information to your audience. Most importantly corporate videos help drive up sales, increase brand engagement and get people talking about your company!
Videos like this are now widely regarded as the best and most efficient way to communicate and advertise in the corporate realm.
What are the steps in making corporate videos?
- Script Writing
- Character & Style Sheet (If it’s animated)
- Storyboard Development
- Voice Over Recording
- Animation / Live Action Production
- Sound Effects & Music
- Translation & Foreign Voice (If needed)
- Delivery & Formats
Tips for Making a Successful Corporate Video
Audience
You need to make sure you know exactly who your product or service is aimed at. You then need to identify the language, common trends and style of video that will resonate the most with that audience. Once you have this focus you will have a good foundation to build your concept on.
Story
Humans are storytellers. We are all more likely to enjoy and engage with a story that has a great narrative. So, when planning your corporate video, make sure it has good structure and something for the audience to invest in emotionally before going ahead with the production.
Show, don’t tell
The whole point of a video is that it is visual. So, don’t get too focused on making your video too wordy. You will convey your message much more effectively if you demonstrate your product or service in a custom animated or live action video, as opposed to talking about it.
Why Do You Need a Corporate Video?
These days, online engagement is a huge part of a company’s success. In a world where we are always looking at our screens and getting most of our information through audio and visual mediums, a corporate video is the perfect tool.
You can convey a message, feeling or idea so much faster with a video than you can in words. Videos are highly popular because they’re easy to understand and easy to share. Is it a surprise that online video sharing dwarfs text sharing by a margin of around 1000%?
If you are a company interested in our corporate video production services, get in touch with us to get a quote for your project today!
Christine Liew
Founder – Shoppertise
“The impactful animated videos attracted positive feedback from internal stakeholders and dramatically simplified labor-intensive industry presentations. Kasra Design’s consistent performance, quick incorporation of feedback contributed to a successful relationship.”
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Corporate Video Production Services – From Script to Screen
We provide end-to-end corporate video production services. Which means, from concept development down to the final delivery, everything is done in-house by our creative team.
No matter the industry, platform, and video format, our skilled team seamlessly adjusts and adapts according to your needs and requirements, delivering top-notch, high-quality content whether it’s for social media, internal sessions, websites, or live events.
Why Choose a Corporate Video Company With Proven Experience?
In marketing, it’s not just about making a polished video. It’s about delivering a message and making a statement. A video made by a reputed corporate video production company has both. It helps you capture your brand journey with precision and creativity while connecting with the audience.
It delivers results that truly matter for your business. This way, the video not just tells your story, it leaves a lasting impression with an impact that goes far deeper than increasing your sales.
As you can see in this corporate video, we combined live-action videography with the power of isometric animation to visualize what is being discussed.
Tailored Corporate Video Solutions for Every Business
In marketing, there’s not a one-size-fits-all corporate video formula. And that’s why we provide tailored solutions to every business as per their needs.
Be it a brand story, explainer, client testimonial, or promotional content, we customize it specifically for your brand. We ensure every frame is designed with your audience and brand in mind, perfectly aligning with your goals.
Video Production Corporate Services – Wherever You Are
We’re an established corporate video production company with an international presence and scalable infrastructure.
Our team is fully equipped to conduct remote shoots and campaigns for your corporate video without compromising on our standards of excellence. So whether you’re looking for a corporate video production service locally or globally, we’re just a call away from you, ready and equipped to deliver regardless of your location.
